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Quebec Business Destination

Activation of various B2B events throughout North America

Solution:  Particpants are morphed into a statue of themselves with the green screen technology

Other features:  lead generation data capture (email/phone, opt-in), digital copy instantly sent to participants by email/text, social functionalities ( Facebook, Twitter, Instagram)

Objectives: 

  • Create a happening at influencer events to get leads
  • Engage decision-makers through an exclusive, relevant experience
  • Enable influencers to easily create exclusive user-genreated content
  • Increase awareness and top-of-mindness by maximizing digital impressions through social sharing

Process flow: 

  • Consumers get in front of the green screen for the shot
  • Get their picture taken by a brand ambassador
  • Provide their professional info/data on a touchscreen tablet
  • Get a digital picture of themselves turned into a statue by text and email
  • Share their branded experience on social media