|
Data Capture |
| Complete
questionnaires, surveys and forms using mobile devices
or kiosks: |
 |
Consumer
data/info (basic) |
 |
Opt-in
(newsletter, special offers, e-coupons) |
 |
Automated
(via driver’s license scan) |
 |
Consumer feedback (vocal/audio format) |
 |
Elaborate forms (market research, survey) |